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Tuesday, September 18, 2012

FORBES: The Mystery of the Wealthiest Magazine Cover Ever

Randall Lane, Forbes Staff
Tomorrow morning, Forbes will unveil likely the wealthiest portrait ever taken – a $126 billion cover photograph, encompassing 12 of the greatest philanthropists in the world. The image, taken at this summer’s Forbes 400 Summit on Philanthropy, graces the front of the 30th Anniversary issue of the Forbes 400.

Don’t feel like waiting until tomorrow to discover who made the cut? Here are some hints:

Person #1 has served over 10,000 meals for his latest project, Soul Kitchen, since its debut a year ago

Person #2 pledges to donate 99% of his net worth to charity.

Person #3 said, “In terms of giving where you really want to make a sustainable change, that has to be thoughtful and strategic.”

Person #4 helped eradicate polio from India, and has now turned his attention toward access to contraceptives and better toilets.

Person #5 has contributed $560 million to a planned $4.3 billion effort led by the British government and officials from African nations to fight high rates of unplanned pregnancy.

Person #6 said, “Do something you’re passionate about, because it’s not just the financial capital you put into these projects, it’s the human capital – the excitement, the energy – that multiplies the effectiveness of what you’re doing.

Person #7 donated $48 million toward a new visual arts center at Dartmouth College.

Person #8 has pledged $100 million towards a children’s hospital.

Person # 9 donated $7.5 million to repair cracks in the Washington Monument

Person #10 has a foundation that uses the Internet to make philanthropy more efficient.

Person #11 authored a book on giving and teaches philanthropy classes at Stanford.

Person #12, rather than waiting to give, pledges to give away more than half of his earnings to philanthropic causes as his firms earn it.

I’ll give the back story behind this historic photo tomorrow. But if anyone can nail all 12 in the comments below, we’ll give a Twitter shout-out to our 1-million plus followers.

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