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Tuesday, July 21, 2009

CAROLINA NEWSWIRE: Morrisville Dairy Queen® Store to Host DQ® Girl Scout Appreciation Week

07-20-2009

Raleigh, NC – Dairy Queen® and DQ Grill & Chill® locations throughout the country will celebrate the second annual DQ® Girl Scout Appreciation Week, saluting Girl Scouts for their commitment to community service and leadership, from July 20th through the 26th.

Locally, the DQ Grill & Chill® in Morrisville will host a group of Girl Scouts from North Carolina Coastal Pines on Thursday, July 23, 2009 from 2 p.m. to 4 p.m. During the event, local Girl Scouts will have the opportunity to develop their business and leadership skills by taking a behind-the-scenes tour. They’ll receive entrepreneurial tips from the owner and DQ operators about how to run a successful business, and learning about the product development process. Girl Scouts will be able to use the experience and skills they’ve learned to be more successful during their annual cookie sale. The Mayor of Morrisville, Jan Faulker, and other Morrisville city council members plan to attend. From 4 p.m. to 8 p.m. 10% of proceeds earned at the DQ Grill & Chill® in Morrisville will directly benefit Girl Scouts – North Carolina Coastal Pines! Come out and show your support and get a sweet treat while you’re at it!

As part of its licensing partnership with Girl Scouts of the USA, the Dairy Queen system commemorates DQ Girl Scout Appreciation Week with the debut of the Girl Scouts Tagalongs Peanut Butter Patties Blizzard Treat, the featured Blizzard Treat of the Month for July. This summer’s blockbuster is made with creamy DQ vanilla soft serve and peanut butter topping blended with Girl Scouts Tagalongs pieces of crispy cookies layered with peanut butter and covered with a chocolate coating.

Last summer, the Dairy Queen system introduced the Girl Scouts Thin Mint Cookie Blizzard Treat, which was the most popular Blizzard Flavor ever offered selling more than 10 million. Made with creamy DQ vanilla soft serve blended with Girl Scouts Thin Mint Cookie pieces and a Crème de Menthe topping, DQ will bring back this flavor as the Blizzard of the Month for August.

Founded in 1912, Girl Scouts of the USA is the preeminent leadership development organization for girls with 3.6 million girl and adult members worldwide. Girl Scouting is the leading authority on girls’ healthy development, and builds girls of courage, confidence and character, who make the world a better place.

Girl Scouts – North Carolina Coastal Pines serves more than 31,500 girl members and 9,000 adult members in 41 central and eastern North Carolina counties. (Counties are: Beaufort, Bladen, Brunswick, Carteret, Chatham, Columbus, Craven, Cumberland, Duplin, Durham, Edgecombe, Franklin, Granville, Greene, Halifax, Harnett, Hoke, Johnston, Jones, Lee, Lenoir, Martin, Moore, Nash, New Hanover, Northampton, Onslow, Orange, Pamlico, Pender, Person, Pitt, Richmond, Robeson, Sampson, Scotland, Vance, Wake, Warren, Wayne, and Wilson.) The council’s administrative headquarters is located in Raleigh, with additional program and service centers located in Fayetteville and Goldsboro. For more information on membership or volunteer opportunities, call 919-782-3021 or visit www.nccoastalpines.org.

International Dairy Queen (IDQ), which is headquartered in Minneapolis, Minn., develops licenses and services a system of more than 5,600 Dairy Queen® stores in the United States, Canada and other foreign countries, offering world famous dairy desserts, hamburgers, hot dogs and beverages. IDQ is part of the Berkshire Hathaway family, a company run by Warren Buffett, the legendary investor and CEO of Berkshire Hathaway Inc. Following the successful roll out of the DQ Grill & Chill® concept, the Dairy Queen system’s quick-service food concept that features an expanded menu and newly designed restaurant interiors, IDQ began testing the DQ® Orange Julius® concept in August 2005. DQ Orange Julius locations blend a sleek, new look with the feel of a traditional ice cream treat shop and offer a treat menu that includes traditional DQ favorites as well as the Orange Julius line of premium fruit smoothies and fruit drinks.

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